BHW1 Launches New Website For Region’s Premier Shopping Destination
River Park Square, the flagship shopping destination for southern British Columbia, western Montana, northern Idaho and eastern Washington, has a new website. But not just any website. The new one created by BHW1 leverages brand integration from print, TV and catalog to give the shopping center a seamless brand presence.
“Not only that, but the site allows customers to plan visits by searching shopping, eating, parking and entertainment options,” said Catherine Hannity, the BHW1 account manager for River Park Square. “We can even let customers register for VIP connections and gather important demographic data.”
Sherry Johnson, River Park Square’s marketing director, noted “the entire site gives us a virtual brand presence that further separates us from run-of-the-mill shopping centers, just like the real experience of stepping through our doors.”
The new site launched October 8th and can be visited at RiverParkSquare.com.
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